Many non-profit organizations are evaluating the impact of the COVID-19 crisis on their communications and fundraising strategies. This paper provides some early insights into public attitude shifts, impacts on target audiences, how NGOs can best respond to COVID-19 in fundraising and more.
COVID-19 NGO campaign & fundraising impact
Many non-profit organizations are evaluating the impact of the COVID-19 crisis on their communications and fundraising strategies. They need answers on some basic questions:
This paper provides some early answers on these questions based on our recent COVID-19 global impact study.
In this report you will find:
COVID-19 global impact survey
The COVID-19 impact study was conducted at the high point of the first wave of COVID-19 epidemics between 22 April and 12 May 2020. The survey was conducted in 6 countries on 4 continents where the crisis has struck particularly hard: Brazil, Italy, the Netherlands, South Korea, the UK and the US.
Would you like to know more about this report? Please contact Roel Schoemaker or Anne Blanksma Çeta.
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