We are happy to announce an upcoming Glocalities Academy webinar, which will share our latest international research insights and present client cases to help Marketers and Communication Professionals with more effective international communication.
Our webinar will be about “Boosting your international communication with Glocalities: a cross-cultural approach”. This online event will be hosted by Martin Schiere - Glocalities’ Principal Strategy Consultant and Pieter Paul Verheggen, psychologist and Glocalities’ CEO. We will show how you can make an impact with the insights of the Glocalities norms and values database. Successful communication campaigns that did boost sales will be analyzed such as the campaigns of the Dutch Flower Council and Big Green Egg.
Join us! | You have two opportunities on 22nd November: morning session at 10:30 AM (CET) and afternoon session at 4 PM (CET)
Martin studied marketing at the IESE Business School and has been advising clients on aspects that affect the lives of consumers in the areas of FMCG and retail for over 15 years. He is the Co-founder Branding over Wine Brandingmag podcast -an international marketing and branding podcast-.
Since the 80s Pieter Paul Verheggen has been studying consumer behavior at the sister organization of Glocalities, Motivaction. As co-founder and CEO of Glocalities, since 2018 he is fully dedicated to translating the insights from the international Glocalities program into successful campaigns.
Martin and Pieter Paul will share their insights on building successful international campaigns, and how to leverage value-based audiences.
You have two opportunities to participate in this webinar, register via the form on this page.
See you on the 22nd of November!
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