Campaign Strategy & Storytelling
Campaigns
Glocalities offers a research-based and values-driven method to focus your campaign strategy and trigger social change.
It is impossible to change people’s deeply embedded values in a campaign. But if you can frame your campaign message based on shared values, tap into trends (or countertrends) in society and build a story, you can help change people’s attitudes and behavior. Glocalities offers a research-based and values-driven method to focus your campaign strategy and trigger social change.
Storytelling
Our research offers crucial insights into the archetypes and psychological persuasion tactics that enable you to employ impactful storytelling that fits your audience.
A mission statement and key values are the heart of corporate communications. How can you use these values to build stories that resonate with your audiences and brand lovers? How can you link your sustainability narrative more directly with consumer needs to fuel sustainable growth? Glocalities research offers crucial insights into the archetypes and psychological persuasion tactics that enable you to employ impactful storytelling that fits your audience.
Copyright Glocalities International B.V.
Part of Motivaction International Holding
Marnixkade 109F, 1015 ZL Amsterdam
The Netherlands
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T: +31 (0)20 589 83 73
KvK: 73044873
IBAN: NL97 RABO 0334 8899 36
BIC/SWIFT: RABONL2U
